Producer: How to use Dagens Trade report
Dagens Trade Report is designed to help you analyse sales, track key customers, and plan for future growth. It is a powerful tool to improve your business strategy and strengthen customer relationships.
Accessing your Trade Report
- Go to the Profile page
- Scroll to the Trade data section
- View the trade report
- Click View trade report → See consolidated data about all the accounts you have access to
- Click Copy link to share trade report → See/share data about the selected account only
- Use the tab panel on the left side to explore different views
- Use date range and filters to explore your data
- You can always export PDF/spreadsheet by right-clicking on the table/page
Tips for Using the Trade Report
Plan the season
Use the Key Trade Data and Per Product tabs to identify best-selling products and plan what and how much to grow next season.
Track and Reward Loyal Customers
The Customer Insights and Customers Per Product tabs help you identify top customers and their preferences, allowing you to strengthen relationships and tailor offers.
Prepare for Sales Meetings
Bring insights from the Customer Insights tab to discuss performance and negotiate future growing and orders.
Explore and dig in the data to optimise your business
Explore the Raw Data Exploration tab to align production with demand, minimise waste, and increase profitability.